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The net's most hated man
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Showing posts with label Internet Portals and Search Engines. Show all posts
Showing posts with label Internet Portals and Search Engines. Show all posts
Google happens to be one of the most successful search engines out there, and that's for a reason - it gives high quality results for whatever you search. Google is committed to providing excellent quality to their users and that is what they expect from the sites ranked on page one. Many have succeeded and will continue to do so, which simply proves that getting to the top isn't rocket science. Strategy is not as important to reaching the top of the SERPs as persistence is, and that's a fact that you need to remember. In other words, no matter how well you plan out your strategy, it won't work unless you're persistent in your efforts. This article will offer you some advice on how to rise in the SERPs.You should try to get as many links as possible from .edu sites because Google considers them to be very powerful. A little research will reveal that it can be easy to get these types of backlinks. The reason why such backlinks are given so much importance is because they come from trusted sources, and have an educational background.
Google will naturally rank a site better that is linked to by an academic site since the site must have some form of value. So put your effort into getting a few .edu backlinks here and there to make a good impression on the search engine. When you are trying to impress Google, having relevant incoming links from other sites with a good page rank will certainly help. Every link that you gain for your website either works in your favor or against, in terms of ranking. So, if you want to be considered as a potential first page site by Google, then it goes without saying that you need to get as many one-way, incoming links from powerful sites in your niche. A site with a page rank of 2 will always provide a more powerful link than one with a page rank of zero. The quality of your backlinks matters much more than quantity when you're dealing with Google - that's how you get top rankings.
Separating the keywords in your URL with hyphens is a good approach. It's a good way of showing Google what keyword the page should rank for, which will increase your chances of getting to the top. Simple things are quite important if you want to impress Google and land on the first page. If you have limited SEO experience, you shouldn't expect results immediately, but with a little persistence and some education, you will get there eventually.
It's a simple way to Like Google search results...
When you're signed into your G
oogle
account, every Google search result will now have a +1 icon next to it (right now you have to activate in Google Experimental). If you find the search result useful or just enjoy the linked site, you hit the +1 icon. Google says by +1-ing a result you're giving it a recommendation, a stamp of approval. More +1's on a result means the site is more interesting....and is definitely social...
You can see what your friends +1'd which ideally lends more credence to a particular search result. Since Google displays so many sites, these little +1's will help you sift out the crappy ones (. Imagine if your best friend found a link interesting and +1'd it. When you stumble upon that in the future, you're probably going to click it....but isn't a social network...
When the Google +1 project first started (as Google Me), it was billed to be Google's Facebook killer. Clearly, it's not. The +1 system works more like Likes in Facebook or Diggs in Digg, meaning to say it's a bare bones simple way to show that you like something. That's good! Google became the king of search because it was simple. +1 is simple.
...that will help Google target ads better...
You can also +1 ad's, which combined with the data of your usual +1s of search results, will let Google learn more about you and better target their ads. It's sort of like data research masked as a feature, like when Google offered free Google 411s to improve their voice recognition software, Google +1 improves their ad delivery system....and will eventually grow bigger...
Google isn't done with +1 yet. They've learned from previous mistakes in Google Buzz and Google Wave where they dug a grave for those products by over hyping them. This time, by starting small with a simple +1 icon only available on Google search results, they can quietly go about their business and slowly add to it (like +1-ing directly from a website, from Chrome, from apps etc.)....but won't change the way you use Google. Yet.
Google +1 is another sign that Google wants to evolve into a more social search engine. All those +1's they keep track of will not only help Google make their searches better, but also make them more relevant to your social circle. As the Internet gets clotted in cobwebs, having friends personally +1 the best sites keeps Google from falling too far behind Facebook and Twitter in social sharing. [Google +1]what is google +1
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Google’s youtube has added another feature into youtube which includes xtranomal movie maker, goanminate and stupeflix video maker.
If you're not familiar, GoAnimate and Xtranormal Movie Maker allow users to make animated videos with prepackaged characters (my favorite of this ilk being "Hipster Dating"), while Stupeflix lets you make slideshows from your photos, clips, pictures, etc.
The above is good news for everyone who has had the ardent dream of creating their own YouTube show, but lacked a camera or editing skills(although this hasn’t stopped some people)
So over to http://youtube.com/create and lets start creating……..
Google Street View has been controversial from the start; Many people and privacy groups didn't like Google collecting imagery of buildings, license plates and faces for the panoramic view service, complementary to Google Maps.
Google answered those complaints by blurring sensitive parts of the images, but the service raised far more privacy concerns in May 2010, when Google admitted that its Street View cars (mistakenly, according to Google) collected and stored data from unencrypted Wi-Fi networks. The incident instigated privacy probes against Google in countries all over the world, including in Australia, Canada, Germany, South Korea and the U.S.
In August 2010, French police stopped a Google Street View car under orders of National Commission for Computing and Civil Liberties (CNIL) to inspect whether Google was still collecting Wi-Fi data.
Now, CNIL said that Google has pledged to erase the data it had collected, but it found "that Google has not refrained from using the data identifying Wi-Fi access points of individuals without their knowledge," which prompted the fine.
"It is a record fine since we obtained the power in 2004 to impose financial sanctions in 2004," the head of the CNIL Yann Padova told Le Parisien.
In July 2010, Google said that its “cars will no longer collect any Wi-Fi information at all,” but the fallout from the incident is still a reminder of how unpleasant the consequences of not respecting users' privacy can be -- especially for a giant company like Google.
First Google made over its algorithm to deal with content farms. Now, the search engine giant is experimenting with another way to help you personalize your search results. This time, the aim is to help you block sites you don't want to see -- for whatever reason.
"You've probably had the experience where you've clicked a result and it wasn't quite what you were looking for. Many times you'll head right back to Google," Amay Champaneria and Beverly Yang, search quality engineers at Google, wrote in a blog post. "Perhaps the result just wasn't quite right, but sometimes you may dislike the site in general, whether it's offensive, pornographic or of generally low quality."
Blocking Porn
The latter is what Google is working to address with a new option that blocks particular domains from future search results. The new feature is rolling out now on google.com in English for people using Chrome 9 or higher, Internet Explorer 8 or higher and Firefox 3.5 or higher.
Here's how it works: When you click a result and then return to Google, you will find a new link next to "Cached" that reads "Block all example.com results." After you click the link, you will get a confirmation message, along with the opportunity to undo the ban if it was an accident. The blocked domains are connected to your Google Account, so you have to be signed in to use the new feature.
"Once you've blocked a domain, you won't see it in your future search results," the Googlers wrote. "The next time you're searching and a blocked page would have appeared, you'll see a message telling you results have been blocked, making it easy to manage your personal list of blocked sites. This message will appear at the top or bottom of the results page depending on the relevance of the blocked pages."
Staying Ahead of Bing
Google said it's adding the feature based on the belief that giving you more control over the results you find will make for a better search experience. Essentially, Google is at once trying to address spam or low quality content and allow for greater personalization and user control, explained Greg Sterling, principal analyst at Sterling Market Intelligence.
The innovation follows a toolbar plug-in recently introduced on Google's Chrome browser, where users can block sites, and a companion to the "farmer" algorithm update which seeks to demote and penalize low-quality sites.
"Users who block specific sites will provide Google with valuable information about spam and low-quality domains that Google can factor back into its algorithm. It's real time human editing of search results," Sterling said. "Most people are unlikely to use the feature extensively but Google's audience is so larger that Google will receive a lot of data back. Ultimately Google is acting in its own self interest to protect the quality of page one search results and stay one step ahead of Bing."
Google has awarded nearly $9 million in bonuses and another $50 million in equity to four top executives of the Internet giant, according to a filing with the US Securities and Exchange Commission.
Patrick Pichette, Google's chief financial officer, received a $2.7 million bonus and $15 million in equity while chief business officer Nikesh Arora received a $2.7 million bonus and $20 million in equity.
Google's senior vice president for engineering and research Alan Eustace was awarded a $1.8 million bonus and another $10 million in equity, according to the SEC filing.
Senior vice president for product management Jonathan Rosenberg received a $1.7 million bonus and $5 million in equity.
Google's outgoing chief executive Eric Schmidt and co-founders Larry Page and Sergey Brin did not receive any additional compensation.
Page is to replace Schmidt as Google's CEO in April.
Google announced plans in January to give Schmidt $100 million in stock and stock options.
A U.S. Senate subcommittee focused on antitrust and consumer-protection issues will investigate competition in the search-engine and broadband markets over the next two years, the subcommittee chairman announced.
Senator Herb Kohl, a Wisconsin Democrat, listed search and broadband competition among the top issues that the antitrust subcommittee of the Senate Judiciary will explore between now and the end of 2012.
"Millions of consumers rely every day on competitive markets to keep prices low, and quality of goods and services high," Kohl, the subcommittee's chairman, said in a statement this week. "On the antitrust subcommittee we have found, in industry after industry, that the best way to ensure full and fair competition is through the vigorous enforcement of antitrust law. We will continue to work on the subcommittee to ensure that antitrust law is strongly applied."
Kohl's focus on search-engine competition comes after complaints from some websites about the fairness of Google rankings. Kohl has also questioned the search-engine giant's recent acquisitions, including a planned purchase of travel and airline vendor ITA Software. In December, Kohl urged the U.S department of justice to carefully review the ITA acquisition.
"Participants in the on-line travel industry are concerned that Google could refuse to make the key components of ITA software available on reasonable terms to other online travel industry participants by raising the price for a renewed license or refusing to license improvements to the software," Kohl wrote to the DOJ. "As a result, consumers would suffer harm if there is less price transparency from competing air travel search providers, which would harm consumers' ability to obtain the lowest airfares."
The antitrust subcommittee will focus on Google acquisitions and on general competition in the search industry, Kohl said in a press release.
"As the Internet continues to grow in importance to the national economy, businesses and consumers, the subcommittee will strive to ensure that this sector remains competitive, that Internet search is fair to its users and customers, advertisers have sufficient choices, and that consumers' privacy is guarded," he said in the press release "We will closely examine allegations raised by e-commerce websites that compete with Google that they are being treated unfairly in search ranking, and in their ability to purchase search advertising."
A Google spokesman declined to comment on Kohl's agenda. The subcommittee has not scheduled hearings on search competition.
In the broadband industry, the subcommittee will look into the link between competition and net neutrality, Kohl said.
"Maintaining competitive choices in this industry is crucial to consumers and the health of the national economy," he said in the press release. "We will also examine the issue of network neutrality principles and monitor whether consumers continue to have the freedom to access the internet content they wish without interference from their Internet service provider."
Other priorities for the subcommittee include competition in the cable and satellite TV industries, the airline industry and the pharmaceutical industry, Kohl said
Irish rocker Bono and Google co-founder Sergey Brin have been nominated for a new prize created by former Soviet President Mikhail Gorbachev to mark his 80th birthday, the organizers said. The "Mikhail Gorbachev: the man who changed the world" awards are named after his three major policies which became the buzzwords during his rule.
The awards after his glasnost (openness), perestroika (restructuring) and uskorenie (acceleration) reforms will be presented at a lavish event in London on March 30.
"This is an award for those who have shown themselves to be people capable of changing the world for the better," Gorbachev, who turned 80 on March 2, said late Thursday.
Other nominees are film director and producer Steven Spielberg, CNN founder Ted Turner, Martin Cooper, who made the world's first mobile phone, and Brazilian former President Luiz Inacio Lula da Silva.
"We, civil society, should support such people," Gorbachev's daughter Irina Virganskaya said.
Gorbachev, who is blamed by many Russians for the collapse of the Soviet Union, has criticized Prime Minister Vladimir Putin in recent months, saying he should not return to the presidency next year.
Putin, who was president between 2000 and 2008, and his protégé President Dmitry Medvedev have said they will decide closer to the 2012 presidential election on who will run.
The awards after his glasnost (openness), perestroika (restructuring) and uskorenie (acceleration) reforms will be presented at a lavish event in London on March 30.
"This is an award for those who have shown themselves to be people capable of changing the world for the better," Gorbachev, who turned 80 on March 2, said late Thursday.
Other nominees are film director and producer Steven Spielberg, CNN founder Ted Turner, Martin Cooper, who made the world's first mobile phone, and Brazilian former President Luiz Inacio Lula da Silva.
"We, civil society, should support such people," Gorbachev's daughter Irina Virganskaya said.
Gorbachev, who is blamed by many Russians for the collapse of the Soviet Union, has criticized Prime Minister Vladimir Putin in recent months, saying he should not return to the presidency next year.
Putin, who was president between 2000 and 2008, and his protégé President Dmitry Medvedev have said they will decide closer to the 2012 presidential election on who will run.
Herb Kohl, a Democrat from Wisconsin who chairs the Senate Judiciary Committee's Subcommittee on Antitrust, Competition Policy, and Consumer Rights, put online search on the agenda for the new session of Congress.
Kohl said the subcommittee planned to address competition in online markets and Internet search issues.
"Access to the wealth of information and e-commerce on the Internet is essential for consumers and business alike," the senator said in a statement.
"The subcommittee will strive to ensure that this sector remains competitive, that Internet search is fair to its users and customers, advertisers have sufficient choices, and that consumers' privacy is guarded.
"In recent years, the dominance over Internet search of the world's largest search engine, Google, has increased and Google has increasingly sought to acquire e-commerce sites in myriad businesses," Kohl said.
"In this regard, we will closely examine allegations raised by e-commerce websites that compete with Google that they are being treated unfairly in search ranking, and in their ability to purchase search advertising.
"We also will continue to closely examine the impact of further acquisitions in this sector," Kohl said.
The Justice Department is currently reviewing Google's proposed $700 million acquisition of flight information company ITA Software, a deal which is facing opposition from several leading online travel sites.
According to figures released on Friday by tracking firm comScore, Google remains the overwhelming leader of the US search market although its US market share slipped to 65.4 percent in February from 65.6 percent in January.
Yahoo!'s share of the US search market was unchanged at 16.1 percent while Microsoft's share increased to 13.6 percent in February from 13.1 percent in January.
Software development company MasterObjects sued Amazon and Google this week, charging the companies with infringing on a patent for technology that presents possible complete search terms as users type in a search bar.
MasterObjects received a patent in the middle of last year for the technology. In its suit against amazon, the company says it has been selling products that use the technology since 2004, the same year it filed for the patent.
MasterObjects alleges that Amazon began infringing on the patent when it implemented "search suggestions" in 2008. "Search suggestions" is a drop-down list that appears as users type words into the search bar on Amazon. The list includes possible search terms, and the user can simply choose one rather than continue typing.
On Friday, a MasterObjects complaint citing the same patent appeared against Google. The suit against Google is not available for download but the case file includes forms indicating that it is a patent suit involving the same patent referenced in the Amazon case. Both cases were filed in the U.S. District Court for the Northern District of California.
Techcrunch was the first to notice the Amazon suit.
Many other companies, including Bing and Yahoo, use a similar predictive technology. MasterObjects did not immediately reply to a request for comment about the first two suits or the potential for additional action.
Google did not reply immediately to a request for comment. Amazon said it does not comment on active litigation.
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